How are token-based advertising systems transforming digital marketing? Learn how blockchain tokens reward user attention, ...
Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. “No ads, no games, no gimmicks.” This was the ethos of WhatsApp ...
Ads based on your browsing history are nothing new. On the contrary, it’s a widespread and controversial phenomenon, but now Google is rolling out new tools to give you more control over ad serving in ...
A female truckers association is accusing Meta Platforms of algorithmic bias, alleging its Facebook platform selectively shows job advertisements based on users’ gender and age, with older workers far ...
Reddit removed the ability to turn off ad personalization based on your Reddit activity except for several, unnamed ‘select countries.’ Reading time 3 minutes Reddit said it was “simplifying” its ad ...
ChatGPT is innovating the Search business, by making it part of the productivity tools, sold for subscription. Alphabet has 57% of revenue from Google Search, which is the ads-based model. Alphabet ...
Avy Punwasee is a Partner at Revenue Management Labs. RML helps companies develop and execute pricing solutions to maximize profits. Netflix recently introduced its ads-based subscription pricing tier ...
Google AdSense made a small change to the user-based ads controls within Google AdSense. Now instead of it just being applied to Google Ads and Display & Video 360 ads, it is now also for Authorized ...
A recently published article on the BBC website discusses how women who have suffered a miscarriage become upset and stressed by baby ads on social media. This is the result of having targeted adverts ...