Workbooks is pushing its CRM deeper into the AI era, positioning automation as a way to remove friction from everyday selling ...

Nutshell reports small businesses can successfully implement CRM systems with a user-friendly approach, strategic planning, and training, boosting growth.

Around this time for the past three years, I’ve posed a question to executives at a number of CRM vendors related to how small and midsize businesses are using CRM. In 2016 I asked why CRM adoption ...

A recent initiative that focused on revamping global CRM strategies and support, has demonstrated impressive results, notably through a significant uptick in revenue and a dramatic reduction in manual ...