Two-dimensional (2D) barcodes, more prominently recognized as QR codes, are back in fashion—with much demand for just about 'contactless' everything these days. Coinbase didn't waste time in seizing ...
Forward-looking: For almost five decades, the humble barcode has been found on the packaging of almost every consumer item in the world. But there's a push to get rid of them within just two years, ...
Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. We’re in a time when the business landscape constantly shifts into ...
THE rectangles of a two-dimensional (2D) barcode are Mondrian-esque. The black-and-white codes represent data in grid form, which only a computer can decipher. They represent a hyperlink or piece of ...
Who would have thought that the lowly barcode, the stodgy grandfather of the identification technology world, would reemerge as a marketer’s dream? Well, it is happening. A new generation of barcodes ...
In brief: The barcode has been a familiar sight for almost 50 years, found on packaging for virtually every consumer item in the world. But it's set to be phased out by 2027 in favor of a more capable ...
What if every store had a bar-code sticker on its window so that you could pull out your iPhone, wave it in front of the bar code and get all sorts of information about that business—the telephone ...
As more consumers are becoming accustomed to scanning mobile bar codes, it is important that retailers integrate them into their traditional marketing efforts such as print, direct mail, catalog and ...
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