Fujifilm has revitalized its pro-level camera lineup with some exciting announcements. The star of the show was an updated version of the company’s flagship medium format camera, the GFX100 II.

The new flagship mirrorless camera from Fujifilm maintains the same resolution but ditches the tall grip design and goes for autofocus speed, video features, and a $7,499 price. The new flagship ...

In a turn of events nobody saw coming, Fujifilm is reportedly gearing up to launch not just one but three mirrorless cameras in January. That’s more cameras than were released in the whole of 2023 – ...

Luke has been working in consumer tech for over a decade and is an expert in cameras, computing, VR and audio. He joined Pocket-lint in 2021 and can always be found writing reviews, news and features ...

Fujifilm continues to push the price of entry for medium format cameras down—the company's GFX50S II, an update to 2016's GFX 50S, costs $3,999 (body only). The 50S II sports a new, more compact build ...

We've got Fujifilm to thank for the retro-style movement in digital cameras. The original X100 from 2010 turned heads with its 70s-era looks, and subsequent releases have retained that old-school ...

Fujifilm announced the GFX 50S II, a digital medium-format camera costing $3,999 for the body only, or $4,499 in a kit with the GF 35-70mm f/4.5-5.6 WR lens, at its September X Summit event today.

Fujifilm has announced the second generation of the GFX50S medium-format mirrorless camera it launched at Photokina in 2016. GFX50S II highlights include its large format image sensor, 6.5 stops of in ...

Fujifilm has introduced the Fujifilm GFX50S II which updates the Fujifilm GFX50S and comes with a more affordable price point, even when paired with the GF 35-70mm F/4.5-5.6 WR kit lens. The GFX 50S ...