Marketers really learn a target market inside and out by developing personas and customer journey stages, which help to further explicate who the audience really is. A lot of critical questions get ...
Visual.ly has tipped us off to a fun little infographic by Virus Comix that uses the metaphor of a street map to show the many routes, stops, loops, and warning signs we encounter on the bumpy road to ...
Usually in this segment, I try to call out horrible metaphors, lampoon bizarre choices and decry laziness. This infographic is different. I have absolutely no idea what is going on. There's no easy ...