The classic three act story structure — a setting and character setup followed by a confrontation that ends in a resolution — is popular among writers in all media. But ditching this convention, ...

In today’s crowded marketplace, having a great product or service is not enough. To succeed, you need to create a connection with your audience that goes beyond the features and benefits of your ...

Creating a captivating story involves a delicate balance of creativity and technique. Antonya Nelson’s nine-step guide offers a structured approach to storytelling, allowing writers to craft ...

A massive, first-of-its-kind text analysis study using big data reveals universal narrative structures that have gone under the radar until now. These commonly used narrative arcs create a seemingly ...