Research from branding studies reveals people form first impressions in less than seven seconds and exterior signage is one of the first things they will see. When your signage, colors, and tone match ...

Every interaction between a consumer and a brand is part of the overall retail experience. This could be a billboard or advertisement on the street, the look and feel of a storefront design, or the ...

Silver Lake is one of Los Angeles’ most distinctive retail neighborhoods. Known for its creative energy, independent spirit, and fashion-forward residents, the area offers enormous opportunity for ...

An original Apple Computer Inc. sign created around 1978 with Apple's well-known rainbow logo is set to be auctioned off later this week. Measuring in at four feet by five feet, the sign is said to be ...

An original Apple retail sign that was used to advertise the company's computers in the late 1970s is set to hit the auction block later in February at a starting bid of $12,000. The sign, which ...