Sending emails to the same crowd with no improvement in engagement and click-through rates? Getting more unsubscribes than you’d like? Or, trying to improve the open rates of your emails to get your ...

AdRoll, the retargeting and advertising company, is announcing a new product today called SendRoll, which will extend the power of retargeting to email marketing. Email is consistently the most ...

StrongMail has integrated email display retargeting capabilities into its flagship Message Studio email and cross-channel marketing platform. With the introduction of email display retargeting ...

Criteo announced the launch of Criteo Dynamic Mail on Thursday, a predictive email marketing solution that delivers product recommendations based on a customer's previous browsing behavior and ...

You visit a website. You leave without buying anything. You go to Facebook, and there’s an ad for the thing you just passed on purchasing. “Hmmm, that’s funny,” you might think. Then, you see ads for ...

Are you interested in growing your email list and boosting on-site conversation by 150%? FYI, it’s possible. You can get this done through email retargeting (We’ll show you how later). For now, take a ...

In my past life as a magazine publisher, I created a business-support entity known as Second Impressions. Second Impressions was a customized publishers’ reprint company. I thought the name was clever ...

As retargeting celebrates its 10-year anniversary, it's interesting to understand its origins and its evolution. Retargeting is exactly what it sounds like — it's the act of targeting consumers who ...

REDWOOD CITY, Calif.--(BUSINESS WIRE)--StrongMail today announced that it has integrated email display retargeting capabilities into the company's flagship Message Studio email and cross-channel ...

Ad tech and retargeting firm AdRoll on Wednesday announced a new product called SendRoll, which aims to extend retargeting to email marketing. AdRoll’s new product draws on email’s strengths and ...