Google is consolidating its content suitability levers for advertisers across YouTube and the Display Network starting in September. What’s changing: Why we care. The updates could have implications ...

YouTube’s recent sweeping ban on ad blockers is a hot topic of debate these days. On one hand, there are folks who refuse to break under Google’s pressure and sign up for an ad-free YouTube experience ...

Google started a big fight against ad blocker use on YouTube a few years ago, which was perfectly understandable. YouTube is free for people who don't want to pay for a Premium subscription because ad ...

What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...