Google Ads now lets Android App campaigns optimize bidding for view-through conversions, showing a shift toward video-driven ...
By fusing behavioral data, real-time analytics and generative AI, the industry is entering a new era: attention hacking at ...
PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its artificial intelligence capabilities to ...
Google’s AI bidding can scale spend while eroding efficiency. Learn where to intervene to protect PPC performance.
When the company launched Carrot Ads in March 2022, powering retail media networks on other e-commerce sites, it was years ...
Innovid's Social Ads Manager enhancements simplify workflows, strengthen optimization, and consolidate cross-platform campaigns.
A new kind of disruption is unfolding within marketing departments, and it is not coming from a trend or a flashy campaign.
Marion Bernard, Head of Marketing for Google and YouTube Ads in France, points out that nostalgia has evolved from being just ...
Dr. Alaina Leverenz from Columbia College’s Robert W. Plaster School of Business offers tips for using AI for digital ...
DuoDigital: The Future of Legal Marketing Automation Orlando, United States – December 17, 2025 / DuoDigital / DuoDigital is making significant strides in the realm of law firm marketing by offering ...
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