Google launches Gemini 3 Flash and makes it the default in the Gemini app. It’s rolling out as AI Mode’s default model.

Broad match is becoming the default because Google wants Search to run on systems, not keyword spreadsheets. That does not ...

An antitrust case puts AI Overviews, opt-outs, and zero-click visibility under scrutiny amid growing debate over content use ...

Google’s John Mueller and Danny Sullivan discussed their thoughts on AI search and what SEOs and creators should be doing to ...

Search engines have evolved significantly from basic keyword matching to intelligent systems leveraging artificial intelligence (AI). This transformation prompts an important question: when it comes ...

Google may have pushed out a Google search ranking update over the past couple of days. Although the chatter was somewhat quiet, it picked up today and some of the tools are also picking up on an ...

Attention! Another new term has entered the TikTok lexicon, and you’re about to see it everywhere. If you’ve spent any time on the app within the past week, you might have noticed people talking about ...

The original version of this story appeared in Quanta Magazine. Imagine a town with two widget merchants. Customers prefer cheaper widgets, so the merchants must compete to set the lowest price.