A WebmasterWorld thread discovers a brand new Google AdWords quality score metric, page load time. The new factor has just been added to the AdWords full dump of their help section (here is a picture ...

Designing a high-converting landing page can enhance your conversion rate by up to 300%. The key elements of a high-converting landing page include a hero image or video, a unique selling proposition ...

First impressions matter. When visitors arrive at your site for the first time, they should experience a page that loads quickly and provides a pleasurable viewing experience. But too often, web ...

Today at Google’s DoubleClick Leadership Summit it was announced that advertisements on AMP pages will soon be able to load as fast as the content itself. Paul Muret, VP of Display, Video & Analytics ...

Your ad just got clicked. The visitor’s ready to explore. But instead of taking action, they bounce off the page, and your budget burns. Why? Because the page they landed on was the homepage, and it ...

In the digital marketing landscape, landing pages play a crucial role in capturing leads, driving conversions, and achieving marketing objectives. Understanding what a landing page is and how to ...

Ten years ago, having a landing page video was a high-end novelty. In 2018, there’s no doubt having a landing page video means increasing your chance of converting. In fact, having a landing page ...

Facebook landing pages have no limits in regards to content – contests, customer support, events, lead generation, the choice is completely up to you. To get the most out of your Facebook landing page ...

Google AdWords, SEO, social media and email are just a few marketing campaign channels that businesses can use to drive visitors back to their website. And each of them has a price. So why are so many ...

In this era of online marketing, a landing page is not a luxury, it's a necessity. In most cases, the difference between closing a sale and having a consumer choose a competitor can be chalked up to ...