What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

By integrating the secure, robust, and open-source Notesnook into your research stack, you bridge this crucial gap. Together, ...

The baby products market continues to expand as more parents shop online, creating opportunities for brands to invest in ...

Google's AI board now includes Nano Banana Pro​ to create presentations from your photos and documents - and it's free. Try it and see what you think.

Online forms are an excellent way to conduct research, collect feedback, test knowledge, and more. Here’s how to use Microsoft Forms to create surveys, feedback forms, quizzes, and other interactive ...

Google is readying a new program to gather feedback from its most diehard Pixel smartphone fans. According to Bloomberg, enthusiasts accepted into the new Trusted Tester Program will receive prototype ...

Alphabet Inc.’s Google plans to let Pixel smartphone enthusiasts test out the company’s next handset ahead of its public introduction. Google has invited members of its “Superfans” group to apply to ...

Along with the new update to Google Bard and the upcoming Generative AI experience in Search, Google also announced MusicLM, an AI music generation model at Google I/O 2023. Luckily, we already have ...

One of the lesser-known apps in the Google Drive online suite is Google Forms. It's an easy, intuitive way to create a web form for other people to enter information into. You can use it for employee ...

Have you ever been overwhelmed by messy spreadsheets or struggled to collect data in an organized way? Imagine a scenario where instead of juggling multiple tabs and rows, you could guide users ...

Not all tools work on all problems. Years ago, Bryan Smith laid out a tell-sell-test-consult-co-create framework. It’s useful in all sorts of different situations. Just remember to lead differently in ...