Senior content producer at Which? with an extensive background in health, fitness and wellbeing. Also a keen runner. 'Functional' mushrooms may be a relatively fresh trend in the UK, but they have ...

Protein and, to a slightly lesser extent, fibre have dominated the world of functional ingredients for a long time. Consumers are predicted to be more diversity-minded, however, consuming a greater ...

The global functional food and beverage market is now worth a colossal $364bn (€317bn), and growing fast, with market analysts, Fortune Business Insights, putting its current CAGR at over 10%. If this ...

David Coghill has received honoraria from Medice, Novartis, Takeda and Servier and royalties from Oxford University Press and Cambridge University Press. He receives research funding from the National ...

What on earth is functional workout, and why the heck are we trying to sell you on the best functional training gear? Basically, a functional workout is anything that mimics everyday movements—picking ...

Loyalty today is earned through functionality, not just emotional storytelling. Seamless, useful experiences create habit-forming loyalty rooted in daily value. Integrate loyalty into your product’s ...

When we think of addiction, we often imagine chaos, collapse, and lives unraveling. But what happens when the person quietly battling addiction is still leading meetings, exceeding goals, mentoring ...

Functional strength training involves exercises that mimic everyday activities, such as climbing stairs. It aims to improve people’s movement in their daily lives or their performance in certain ...

Ready to unlock your full math potential? 🎓Subscribe for clear, fun, and easy-to-follow lessons that will boost your skills, build your confidence, and help you master math like a genius—one step at ...

Aaron Biggs, VP of Revenue at Summit, is a tenured technology leader with expertise in growth, go-to-market strategy and customer success. If you still think revenue is just a sales problem, I’ve got ...